CREATING A LOGO
BY UNDERSTANDING YOUR AUDIENCE PERSPECTIVE
Your brand is the bridge between your business and it's customers. We find the internal values of what helps set you apart as a business, to create a visual identity that aligns with your company, just as well as your ideal clients. With a core of understanding who you and your business are, we can create meaningful interactions with a consistent presentation. Business should be a simple interaction, a good brand will help paint the picture and set expectations of the great things you can do for your clients.
WHAT IS A LOGO?
LEAVING YOUR MARK ON THE WORLD
A logo is a first glance visual representation of your company, and a continuous expression of your business' identity. A well designed logo requires a clear understanding of your brand to get the most out of it's visual communication. Not only does a logo represent your business, but it can also set the tone for your professionalism in your industry. When you care enough to represent your brand well, your clients know you are willing to care for their needs the same.
// an identifying symbol
How your business looks :
long term image/presence
specifying target audience
business voice and tone
directly addressing target markets
written copy, applied designs, marketing techniques